What we do

WE AMPLIFY AND
SCALE YOUR CREATIVITY

As your creative technology partner, we build the tooling, infrastructure, workflows and strategic intelligence that transform how studios work — amplifying your team's capabilities and scaling what your talent & creativity can create. From new IP to scalable AI native products, services, campaigns and possibilities.

Labs across Manchester  ·  Liverpool  ·  Cumbria  ·  London

Transform how
your studio works

From proprietary studio tooling and infrastructure to LLM integration, intelligent automation and generative content pipelines for video, image and audio — we design and build the automation and workflows that amplify your team and scale your capabilities. We create the IP and systems that give your studio an unfair advantage.

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Agents that do
the real work

We design, build and run agentic AI systems that take on real multi-step work — researching, deciding and acting across your tools and data. We engineer the harness around the model — context, memory, tools, permissions, evals and guardrails — so your agents are dependable in production, not just impressive in a demo. And where your data, IP or regulation demands it, we deliver sovereign AI: open-weight models running privately on infrastructure you control.

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Your company knowledge,
safe and working for you

We design and build the strategic information systems that underpin your business — knowledge graphs, data pipelines and insight platforms that turn scattered documents, data and know-how into a connected, AI-ready asset. Your company knowledge stays sovereign: private, secure and under your control, while giving your people and your agents the context to make better decisions, move faster and build a lasting competitive advantage.

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Technology in service
of extraordinary talent

We put technology in service of extraordinary people and ideas. Our creative services amplify what your studio and your talent can achieve — immersive experiences, XR environments, virtual productions, interactive installations and generative content that moves people — whether in a gallery, a game, a broadcast or a brand activation.

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From bold idea to
brilliant product

We partner with founders, studios and enterprises to build tech products that set new standards. From early-stage prototyping and technical validation to full production engineering, we bring deep expertise in AI, spatial computing, realtime systems and software architecture to every build.

We specialise in AI native products — harnessing personalisation, contextualisation and participation to create experiences that respond, adapt and connect. Whether it's interactive, physical or social, we make bold ideas go wild.

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Build the capability
within your team

Want to build these capabilities yourself? Our training and consultancy programmes give studios and teams the hands-on skills to harness AI, immersive technology and creative workflows — through residential programmes, masterclasses, bespoke workshops and embedded advisory. Learn the tools, techniques and strategic thinking to drive transformation from within your own team.

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AGENTIC, SOVEREIGN
& EVERYTHING ELSE

What is agentic AI, and how can dreamlab help?

Agentic AI systems don't just answer questions — they plan, use tools and take actions to complete multi-step work, such as researching a market, processing documents or running a production pipeline. dreamlab designs, builds and runs agentic systems for studios, enterprises and public sector teams across the UK, from single task agents to orchestrated teams of specialist agents.

What is an agent harness?

An agent harness is everything around the AI model that makes an agent reliable: the tools it can use, its memory and context, permissions, feedback loops, evals and guardrails. The model provides the intelligence; the harness makes it dependable in production. Harness engineering is where most of the work — and most of the value — in a real agent sits, and it's a core part of what we build.

What is sovereign AI?

Sovereign AI means running AI on infrastructure you control — typically open-weight models hosted on your own servers, in a UK data centre or fully air-gapped — so your data, IP and models never pass through a third-party AI provider. It suits regulated industries, public sector bodies and any organisation whose data is too sensitive or valuable to send elsewhere.

Can you build AI on our company data without it leaving our control?

Yes. We build private knowledge bases and knowledge graphs from your documents, data and know-how, and connect them to sovereign or privately hosted models. Access controls, audit trails and GDPR-aligned governance are designed in from the start, so your people and your agents get the full context of your business while your company data stays safe and under your control.

What is a knowledge graph, and why does it matter for AI?

A knowledge graph is a connected, machine-readable map of your organisation — the people, projects, clients, products and ideas, and how they relate. Grounding AI in a knowledge graph (GraphRAG) gives far more accurate, explainable answers than searching documents alone, with sources the AI can cite.

Can you help us write funding bids and tenders?

Yes. We support grant applications (Innovate UK, UKRI, Heritage Fund, Arts Council), investment business cases, and commercial and public sector tenders — from bid strategy and technical writing through to review and compliance checks. We also built Bearings, a free funding finder for North West businesses.

Where is dreamlab based?

dreamlab has labs at MediaCity in Manchester, in Liverpool, in the Lake District (Cumbria) and in London, and works with organisations across the UK and internationally.

Work with us

NOT SURE WHERE
TO START?

Tell us about your challenge. We'll help you figure out the right approach — and the right team to build it.